Niels channels the depth of R&B and soul, crafting stories that invite listeners to experience the vulnerability and strength that define his artistry.
Challenge: Scaling up a nascent clothing brand with limited resources and brand assets.
Solution: We provided 99BYJMS with the tools and strategies needed to elevate their brand presence and product offerings.
Outcome: Over the past year, 99BYJMS has experienced consistent growth, establishing itself as a credible and stylish clothing brand.
Our collaboration with 99BYJMS included the following initiatives:
- Content Production: Transitioned from zero-budget advertising to high-quality photoshoots and polished productions.
- Design Innovation: Created carefully thought-out clothing designs that resonated with their target audience.
- Organic Growth: Implemented organic marketing strategies to foster brand growth and engagement.
A CITY SONG
When Niels stepped outside of his usual sound for his single release ‘A City Song’, we knew the visuals had to follow suit. It only felt right to pitch something bold - a concept that broke away from the expected and leaned into a different side of his artistry. The result?
A music video that pushed boundaries just like the track itself.